Website vs. Portal: What’s the Difference?
Marketplace Website
The Website is your public-facing marketing platform.
It is designed to:
Present and promote your apps or services.
Showcase visuals, descriptions, use cases, value propositions, and configuration options.
Reach customers through clear, attractive product storytelling.
Provide publicly accessible content without login requirements.
Key characteristics:
Public visibility
Rich presentation and branding
Marketing content only
Managed independently of Portal content
Marketplace Portal
The Portal is your operational and commercial environment.
It is designed for:
Managing subscriptions
Technical configuration
Provisioning and transactional workflows
Operational and functional data, not marketing content
Key characteristics:
Access-controlled environment
Transactional: provisioning, updates, subscription handling
Managed separately from Website
Only functional details
Updated Provider Onboarding & Listing Workflow for Website marketplace
1. Provider Registration Rules
1.1 New Provider (First Time Only)
A provider must complete the New Provider Form only once when they first join the marketplace ecosystem. ( https://airtable.com/app7VEnh5JsZ8Lw5P/pagyzMLQxHSBZknIg/form )
Process:
Submit the New Provider Registration Form
Wait for Marketplace Operations approval
Once approved, provider status becomes “Active Provider”
Provider gains permission to submit:
New Application Request
New Service Request
1.2 Existing Provider (Already Approved)
If a provider has already been approved previously, then:
They do not need to fill the New Provider Form again
They may directly submit:
New Application Request, or
Application Update Form
This avoids repeated administrative steps and speeds up listing creation for established providers.
2-Creating a New App Listing on the Marketplace Website
You can create new listings via:
New Application Request Form ( https://airtable.com/app7VEnh5JsZ8Lw5P/pag18RnYg5YqW9zJC/form )
Before submitting a new listing, ensure:
Your organization is registered as a valid provider.
You have the required publishing or content-management permissions.
Your application has passed internal certification where applicable.
Your app has already been registered in our portal.
Step-by-Step Instructions
Step 1 - Open the New Application Form https://airtable.com/app7VEnh5JsZ8Lw5P/pag18RnYg5YqW9zJC/form
Step 2 - Fill Out General Information
You will be asked to provide:
Provider/company name
App or Service name
Contact details
Marketplace classification (mandatory):
Super App (One app which addresses multiple use cases) or
Special App (individual app for a specific use case)
(You may not select both classifications.).
Step 3 - Enter Marketing Content for the Website Listing
These fields appear publicly on the Website.
Mandatory Fields
Field | Purpose |
App Name | Display name visible in search and listing pages |
App Logo | png, jpg max. 15 MB |
Short Description | Value proposition max 200 characters incl. spaces |
Annual Pricing | Provide at least a range (e.g., Starting from) (For Apps) |
Overview / extended description | max 700 characters incl. spaces |
Benefits | Up to 500 characters in bullets |
Features & Technical Details | up to 500 characters in bullets |
Contact information | Provider, Provider Homepage, Email, Phone |
Use Cases | Catena-X certification required (For Apps, optional for services) |
Language | For Applications |
High-resolution Visuals | Screenshots, visuals, youtube link |
Certification | Indicates validated readiness for listing |
Primary Call-to-Action | Provide a preferred link |
Step 4 - Review Marketplace Rules
Rule 1: Only One Certified Solution Per Use Case
Each use case may only be represented on the website by one certified solution.
This rule prevents redundancy and ensures clarity for customers.
Rule 2: Listing Limitation
Providers with solutions for multiple use cases may list their solution as either one:
Super App (One app which addresses multiple use cases)
or
Special App (individual app for each use case)
(You may not have multiple listings per use case).
Rule 3: Branding Consistency
Use the same commercial name across:
Website
Portal
Documentation
Customer communications
Rule 4: English Only Content Requirement
Because the Marketplace Website is entirely in English, all submitted information must be provided exclusively in English, including descriptions, use cases, visuals containing text, and any attached marketing materials. Submissions containing other languages will be returned for correction.
Step 5 - Submit the Form
Once all fields are completed:
Confirm accuracy
Submit for review
You will receive notification once publishing is complete
3. Updating an Existing Listing
Use the following forms as appropriate:
Application Update Form ( https://airtable.com/app7VEnh5JsZ8Lw5P/pag5RHvsdiEPt0hUh/form )
What You Can Update
The following items may be updated:
App Name
App Logo
Short description
Annual Pricing
Overview / extended description
Benefits
Features & Technical Details
Support information
Contact information
Call-to-action
Use Cases
Language
High-resolution Visuals
Certification
Primary Call-to-Action
After Submission - Processing Times
App Visibility
Your Application will be published on the Cofinity-X Marketplace and visible to other participants.
Lead Generation
Customers can reach out to their key account manager, which you’ll be able to view and manage from your portal.
Typical expected timelines:
Update Type | Estimated Processing Time |
Standard text updates | 1–2 business days |
Visual asset updates | 1-2 business days |
Marketplace Visibility Rules
To ensure a fair and neutral display of all published applications and services, the Marketplace currently uses a random sorting mechanism for the order in which listings appear.
What this means for providers:
Listings do not appear based on ranking, popularity, or manual prioritization.
Every application or service receives equal visibility opportunities.
Sorting does not depend on:
Publish date
Certification date
Provider size or status
Legal Notes
Publishing a service allows potential customers to subscribe to it via the Cofinity-X platform. However, any subscription may result in a legally binding agreement between you (the Service Provider) and the subscribing company.
Cofinity-X is not a contractual party. Subscription management, payment terms, and service terms are handled between the provider and the customer. Clicking “Unsubscribe” on the Cofinity-X Portal does not cancel any legal or financial obligations. For such matters, please contact the subscriber directly.
For any questions, feel free to reach out to [email protected]